Original | Odaily Planet Daily ( @OdailyChina )
Author: Wenser ( @wenser 2010 )
As the price of BTC rebounded, the Meme coin track also picked up again. Among them, the PENGU token, which is mainly supported by Meme pictures and Pudgy Penguins ecology, has performed well recently. According to OKX market data, it rebounded from the bottom price of $0.0037 on April 9 to $0.0134, an increase of 360%. As of the time of writing, PENGU was temporarily reported at $0.0124, a 24-hour increase of 31.43%; in addition, the floor price of Pudgy Penguins NFT rose to 11.5 ETH, a month-on-month increase of 20%; the transaction volume in the past seven days reached 2,097 ETH, a month-on-month increase of 242%.
After the launch of the Abstract mainnet, the PENGU ecosystem has regained its second spring. Odaily Planet Daily will organize the recent developments of the PENGU token in this article for readers reference.
Behind the Pengu rebound: Fat Penguin’s alternative Mass Adoption strategy
The rise in the price of PENGU tokens is naturally inseparable from the hard work of Pudgy Penguins CEO Luca Netz.
On April 25, Luca posted on the X platform that those who are highly optimistic about PENGU can leave their ETH wallet in the comment area, and the team is preparing something. Later, he emphasized : Leave your Abstract wallet address. In addition, he warned : If your personal page has not mentioned PENGUs posts, then dont comment and leave your address, its useless.
Community users speculated that this move might be a preparation for early incentives for the Abstract ecosystem or TGE warm-up.
At present, the views of these three posts have reached 1.6 million, which shows the enthusiasm of Fat Penguin, an IP with strong Meme attributes, and the crypto market for the PENGU token ecosystem.
On April 26, the official account of Pudgy Penguins posted a related tweet on World Penguin Day. Subsequently, the news received responses and support from platforms and institutions such as MetaMask , VanEck , Uniswap , Magic Eden , MoonPay , Phantom , Drip , Binance.US , and Gemini .
It has to be said that thanks to the Fat Penguin Ecosystem’s previous good performance, cute IP image and mature relationships within the industry, crypto asset management institutions, crypto tool platforms and even crypto exchanges have all made a lot of contributions to the external communication and publicity of the PENGU token and the Fat Penguin Ecosystem.
Many institutions and platforms celebrate World Penguin Day
Not only that, Luca also brought out the ultimate king bomb on April 27th -
It posted on the X platform that if users want to make money by talking about PENGU, they can create UGC, emoticons, and X platform posts around PENGU to get paid. Register on the Whop platform (Odaily Planet Daily Note: This platform is a digital commodity trading market that serves the creator economy and is known as the American version of the Knowledge Planet. The official page shows that more than 10,000 creators have earned income through the platform, earning an average of $7,382 per month. The current transaction volume has exceeded $1.1 billion. It previously completed a $17 million Series A financing in 2023) to start PENGUs value-added journey.
Lucas brand calls for fleecing
In this regard, PENGU started its own Mass Adoption attempt in an alternative way.
PENGUs alternative empowerment: UGC creator economy, earn $2 for 1,000 views
According to the Whop platform information, users can get cash incentives by creating UGC content, meme pictures, and X platform posts related to PENGU tokens, and they can get $2 for every 1,000 views. In this way, Luca distributed the task of spreading PENGU to a large number of users in the form of CPM, which can be regarded as a model of decentralized communication.
Whop Platform Information
Previously, Berko, the head of the Fat Penguin community, said in a post that as of April 25, the Fat Penguin-related Meme images had received 10 billion views. The meme images with the Fat Penguin image as the main IP can capture a group of people who like small animals, dolls, and toys; combined with the UGC incentives now launched, PENGU tokens and Fat Penguin-related images may sweep content platforms including X platform in the next period of time. This move may further boost the price of PENGU tokens and the mainstream peoples attention to Fat Penguin and Abstract ecology.
Conclusion: Fat Penguin is using Web2 logic to grow Web3
Among many crypto projects, Pudgy Penguins may be the team that is well versed in the growth logic of Web2. We also mentioned in our personal interview with Luca in February this year that the number of people in its IP team is even more than twice that of the crypto business team. Pudgy Penguins ecosystem has always been centered around offline IP, online Meme, Abstract live broadcast, etc., using Web2s content logic, real economy, and creator economy to boost brand marketing and token growth.
As the mainstreaming of encryption accelerates further, as an American encryption company, the subsequent development of PNEGU and Abstract ecology may also enjoy the policy dividends and institutional support of the United States. The future development of Fat Penguin is still worth looking forward to.